Leave is independent and is not affiliated with or endorsed by Arizona State University, its athletics department or its conference. Everything here comes from what Arizona State University, its conference, the state of Arizona and the NCAA have published, linked under Sources and read on October 21, 2026. "Not published" means the school has not published it.
The rules at Arizona State
| Question | What is published | Source |
|---|---|---|
| School NIL policy | SDA 115, "Student-Athlete Name, Image, and Likeness Activities" (effective 2023-08-04, revised 2025-11-01), in the Sun Devil Athletics Manual. Its scope line: "an “NIL activity” is any business activity in which a student-athlete is compensated in any way for the use of the student-athlete’s name, image, or likeness." NIL activities must be permissible under NCAA, conference and ASU rules and comply with federal and Arizona law; SDA review of third-party deals "is limited to determining compliance with institutional and other policies, not NCAA legislation" and is not a legal evaluation or a judgment on fairness; "Oversight of disclosure requirements and broader NIL monitoring are conducted by the College Sports Commission"; SDA "reserves the right to refuse authorization for NIL contracts that conflict with state law, ASU policy or an ASU contract"; using ASU facilities needs an approved Facilities Request Form; "The most egregious deviations may lead to" outcomes including "student-athlete scholarship modification" | ASU, SDA 115 (revised 2025-11-01) |
| How deals are disclosed | NCAA: third-party deals of $600 or more are reported to NIL Go within five business days (Bylaws 22.2.2, 22.2.2.2). SDA 115 says athletes disclose third-party NIL agreements "in accordance with NCAA legislation" and state and federal law. ASU's NIL FAQ page makes two statements. One: "All NIL contracts above $600 (or in aggregate above $600) must be disclosed to NIL Go before the contract is signed and before any compensation is provided to ensure compliance with the CSC." The other, describing ASU's policy: "It also mandates that student-athletes disclose the pertinent details of their NIL activities within 10 business days of any NIL agreement, with a similar ten-day requirement to supplement those disclosures when NIL agreements are modified. Disclosures will now be submitted through Influencer." ASU's Compliance with NIL page says athletes "must disclose all deals that exceed $600 (in aggregate from one company) into the NIL Go system". Arizona law says an athlete may not sign an NIL contract before disclosing the proposed contract to the school (A.R.S. § 15-1892(D)(1)) | ASU, NIL policy and FAQs; SDA 115; NCAA Division I Manual 2026-27; /nil/college/arizona |
| Banned categories | Arizona law has no list; an athlete may not sign a deal that conflicts with the team contract, a school contract, athletic department policy or the honor code (A.R.S. § 15-1892(D)(2)). SDA 115 bars NIL activity with entities that "encourage or promote violations" of NCAA and conference legislation, federal or Arizona law and ASU policies. Its ten categories are written as a limit on ASU marks: "ASU also will not permit the use of its marks or logos in NIL activities with people, institutions, businesses, or other entities in the following categories": all alcohol and alcohol products; casinos, gambling, and sports wagering; cannabis and marijuana in any form, with associated products or paraphernalia; firearms and other weapons; gentlemen's clubs, adult entertainment, and escort services; NCAA banned substances; "Post-secondary educational institutions or online schooling organizations"; pharmaceuticals; sexually explicit materials; and tobacco products. The NIL FAQ page states the list as a bar on contracts: "Student-athletes may not enter a NIL contract to receive compensation for the advertisement, endorsement or promotion of the following", adding "political purposes or causes" | ASU, SDA 115; NIL policy and FAQs; /nil/college/arizona |
| School marks and group licensing | SDA 115 says athletes may not use ASU intellectual property, "including but not limited to the pitchfork, Sparky, and sunburst trademarks", in third-party NIL activities without prior written permission, which may be requested during disclosure. ASU's NIL page lists approved merchandise sellers: Sun Devil Campus Stores, Sparky's Stadium Shop, the NIL store and ONIT trading cards. No group licensing program description was found | ASU, SDA 115; Sun Devil Athletics NIL page |
| Revenue sharing | The College Sports Commission lists ASU as participating in 2026-27 and puts the cap at "approximately $21.58 million per school" (read 2026-10-21). ASU's NIL FAQ says the Sun Devil Club "provides critical support for revenue sharing with student-athletes". No ASU statement of amounts or allocation by sport was found on its athletics site | College Sports Commission; ASU, NIL policy and FAQs |
| Collective or NIL group | ASU's NIL FAQ lists "Supporting the Sun Angel Collective" as a way to support NIL at ASU. The Sun Angel Collective's own site (sunangels.org) calls it "an organization dedicated to supporting and empowering student-athletes at Arizona State University by raising funds and creating opportunities" in NIL, based in Tempe, and says the pitchfork appears with permission of the Arizona Board of Regents. Sun Devil Athletics also runs a Teamworks Influencer NIL marketplace and an NIL brand ambassador team for businesses | ASU, NIL policy and FAQs; Sun Angel Collective, About |
| Agents and representation | SDA 115 and the FAQ let athletes use professional service providers (for example marketing agents and brand managers) to manage NIL activities and review agreements, limited to NIL and not to secure professional sports opportunities; the FAQ says providers "must follow SDA's athlete agent policy and process". Arizona law has no agent registration since 2017; an agent advising on NIL pay follows the Revised Uniform Athlete Agents Act, including notice to the athletic director within 72 hours or before the next athletic event and a 14-day right to cancel (A.R.S. § 15-1892(E); §§ 15-1770 to 15-1772) | ASU, SDA 115; NIL policy and FAQs; Compliance, Uniform Athlete Agents Act; /nil/college/arizona |
| Compliance contact | Sun Devil Athletics Compliance Office; general NIL questions to the NIL Department at sundevilnil@asu.edu (NIL FAQ page); possible violations to 602-496-8921 or SunDevilsAsk@asu.edu (compliance page) | ASU, Sun Devil Compliance; NIL policy and FAQs |
| State law | A.R.S. § 15-1892, rewritten by S.B. 1615 and in force since 2025-05-07, lets Arizona universities pay athletes for NIL (not from student fees), requires disclosing a proposed NIL contract to the school before signing it and keeps NIL contract records out of the public records law; status in force | /nil/college/arizona |
What is specific to Arizona State
ASU keeps its NIL rules in a numbered policy, SDA 115 of the Sun Devil Athletics Manual, published on ASU's public PowerDMS policy site and revised on 2025-11-01; the revised text names the College Sports Commission as the body that oversees disclosure and NIL monitoring. The policy narrows what Sun Devil Athletics itself does: its review of a third-party deal checks institutional and other policies, "not NCAA legislation", and "does not include a legal evaluation of the contracts or agreements or the fairness of any terms". Its ten categories are written as a limit on ASU's marks and logos and include "Post-secondary educational institutions or online schooling organizations" and pharmaceuticals; ASU's NIL FAQ page repeats the list as a bar on the contracts themselves and adds political causes. The FAQ calls ACTIVATE X NIL ASU's comprehensive NIL program, with partners Altius Sports Partners and Influencer.
How Leave fits
In Leave, every deal thread carries a rules summary for the athlete's state and level, and keeps the contract, its dates and the disclosure deadline that applies. It is a summary, not a ruling; the school and the law decide. Leave is software, not an agent, and takes 0% of any deal. You decide, you send.
Questions about NIL at Arizona State
Does Arizona State pay its athletes?
ASU is on the College Sports Commission's list of schools participating in revenue sharing for 2026-27, and the Commission puts the cap at about $21.58 million per school. ASU's NIL FAQ says the Sun Devil Club supports revenue sharing with athletes. ASU has not published amounts or a split by sport on its athletics site. Arizona law lets the university pay athletes for NIL, though not from student fees (A.R.S. § 15-1892(B)(1)).
How do ASU athletes report NIL deals?
Through NIL Go for third-party deals over $600. NCAA Bylaw 22.2.2.2 sets five business days; ASU's NIL FAQ page says such contracts go to NIL Go "before the contract is signed", and elsewhere on the same page gives ten business days. SDA 115 points to NCAA legislation and state and federal law. Arizona law bars signing an NIL contract before disclosing the proposed contract to the school.
What can't ASU athletes promote in NIL deals?
SDA 115 says ASU will not permit its marks or logos in NIL activities involving alcohol, gambling and sports wagering, cannabis, firearms and weapons, adult entertainment and escort services, NCAA banned substances, post-secondary educational institutions or online schooling organizations, pharmaceuticals, sexually explicit materials or tobacco. ASU's NIL FAQ page lists the same categories as barred for NIL contracts and adds political purposes or causes.
What NIL collective works with Arizona State?
ASU's NIL FAQ names supporting the Sun Angel Collective as a way to support NIL at ASU. The collective's own site describes it as an organization that raises funds and creates NIL opportunities for ASU athletes. Sun Devil Athletics also runs its own Influencer marketplace and an NIL brand ambassador team for businesses.
Can ASU athletes use the pitchfork or Sparky in NIL posts?
Only with prior written permission. SDA 115 says athletes may not use ASU intellectual property, including the pitchfork, Sparky and sunburst trademarks, in third-party NIL activities until permission is granted, and that permission can be requested during the disclosure process.
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